Today, we’re thrilled to announce the pre-launch of Progress Planner Pro, the premium version of our website maintenance plugin. For the first 99 buyers, it’s available at an exclusive price of $99 per year—yours to keep at this price forever! After that, the annual subscription will increase to $149.
But this isn’t just a sales pitch—this is about why we built Progress Planner Pro in the first place. I am very proud of what we’re developing and excited about our ideas. We created Progress Planner to help website owners who know they should maintain their websites but struggle to stay consistent. It’s a common issue: the tasks pile up, the motivation fizzles out, and a once-promising website starts to fall behind.
Progress Planner Pro was designed to change just that. In this blog post, I want to share the story behind the plugin, explain why it’s so important, and show how it stands apart from other tools.
The Problem We’re Solving
Running a website takes time, effort, and consistency. We’ve noticed that many website owners, even with the best intentions, simply don’t keep up with website maintenance. Life gets busy, priorities shift, and suddenly, broken links, outdated content, or technical issues creep in.
Here’s the thing: a poorly maintained website becomes less effective over time. It loses its ability to attract visitors, convert leads, and communicate your message. And while AI tools can help with some aspects of website management, they can’t do everything. Certain tasks still need human attention and expertise.
Our goal with Progress Planner is simple: to make website maintenance as easy, motivating, and effective as possible.
Why Progress Planner ?
We built Progress Planner to tackle three specific challenges website owners face:
1. Remembering What Needs to Be Done
Maintaining a website often falls to the bottom of the to-do list. That’s why the first goal of Progress Planner is to remind you of what needs attention. Our tailored to-do lists and Ravi’s Recommendations (yes, that’s our friendly mascot!) ensure you always know what to focus on.
2. Staying Motivated
Even with reminders, it can be hard to stay motivated to keep up with regular tasks. That’s why we’ve incorporated gamification features, such as badges and streaks, to make website maintenance a bit more fun. These little rewards encourage you to stay on track and keep making progress.
3. Making Maintenance Easier
Many maintenance tasks—especially the technical ones, like fixing broken links or improving site speed—can feel overwhelming. Progress Planner Pro simplifies these processes with step-by-step guidance, practical tools, and clear instructions.
The Challenges: A Tailored Approach
Website maintenance isn’t one-size-fits-all. Every website has different needs and problems to address, which is why we’ve introduced challenges in Progress Planner Pro. These challenges focus on specific, common issues—like broken links—and provide tailored solutions for each site.
Here’s how it works:
1. Problem Detection:
We start by scanning your website to identify the issue. For example, in our first challenge, we’ll analyze how many broken links you have and where they’re located. Pro users receive a detailed report outlining the extent of the problem.
2. Practical Solutions:
Once the problem is clear, we provide everything you need to fix it: video guides, actionable recommendations, and even live workshops where you can ask questions and get hands-on help from our experts.
3. Expert Guidance:
The challenges are led by our great team: Jono Alderson, Taco Verdonschot, Joost de Valk, and myself. Together, we bring decades of experience in website optimization and maintenance to the table.By the end of each challenge, you’ll have solved a major issue on your site—and learned valuable skills along the way. Progress Planner Pro isn’t just a plugin; it’s like having a team of experts on call, guiding you through the tasks that matter most.
Why It Matters
I genuinely believe that website maintenance shouldn’t be a source of stress. It should feel manageable, achievable, and—dare I say it—rewarding. Progress Planner Pro helps you take control of your website, fix the things that need fixing, and ultimately make your site work harder for you.
Our approach is different because we’re not just giving you a plugin; we’re giving you a system for success. Whether it’s through our tailored to-do lists, motivating features, or expert-led challenges, we want to help you build a better website, one step at a time.
For more details, visit Progress Planner Pro.
Let’s make progress—together!